Martes, 23 Octubre, 2018

'Transformers 5' dominates box office but opens at franchise-low

Galeno Paniagua | 27 Junio, 2017, 09:42

"Transformers: The Last Knight" is the latest big budget movie that will be depending on overseas ticket sales to make a profit.

The fifth installment of the blockbuster franchise took in $45.3 million in its opening weekend but opened to a franchise low - the first "Transformers" movie not to premier to $100 million or more. Granted, these characters aren't almost as annoying as the Witwicky's were in the first couple films but still, a movie that's called Transformers focuses too much time away from the Transformers, even Optimus Prime is barely in the movie and he's all over the posters.

The first "Transformers" film in 2007 made $70.5 million during its three-day opening.

"Transformers: The Last Knight" from Paramount and Hasbro is projected to earn $196.2 million by Sunday from 41 worldwide markets.

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As you can see, a low opening doesn't account for much these days. Pirates of the Caribbean is in the same boat as Transformers, with just about $160 million at the box office. The projected worldwide haul through Sunday is US$196.2 million, powered by US$123.4 million from China. Even if the fifth "Transformers" movie wasn't marketed or promoted, it would already need to make hundreds of millions of dollars just to break even. The opening is 2 percent better than the launch of Transformers: Age of Extinction back in 2014. Transformers: Age Of Extinction took less money in the USA and United Kingdom that its predecessor, Transformers: Dark Of The Moon, but it also coined in $300m from China, which saw it become the latest Transformers film to cross $1bn at the global box office. "Cars 3" was directed by Brian Fee, who wrote the original story with Ben Queen.

Wonder Woman is holding on strong to that 2nd place, now with $24.9 million, off by -39.6%.

Nonetheless, Last Knight has performed quite well overseas, bringing in $196 million, which is more than double the film's cumulative domestic haul so far ($69.1 million).

Entertainment Studios' shark tale "47 Meters Down" placed fourth with an estimated 7.43 million USA dollars in its second weekend.

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"All Eyez On Me", $5.9 million ($1.1 million international).

Transformers will open at number one, while Cars 3 will drop to second.

Currently, all totted up, Transformers: The Last Knight's gross stands at $265m.

Coming in eighth is Rough Night.

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The recent remake of "The Mummy" has pulled in nearly $350 million during its theatrical run, which isn't enough to guarantee another entry in the "Dark Universe" franchise of monster movies that it's supposed to kick off. Representing the seemingly endless parade of sequels is the animated comedy Despicable Me 3 from Comcast's Universal.

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