Apple's HomePod pumps up the volume on its tech rivals
Apple's HomePod pumps up the volume on its tech rivals
08 Junio, 2017, 17:36
While future versions of the HomePod may indeed place it more firmly in competition with other smart speakers, it's simply not the case now.
It will cost $349 when it ships in December in the US, UK and Australia.
Although Siri would likely be a centerpiece of a smart speaker from Apple, Moorhead said the device's design, colors and acoustics will also likely be focal points because the company has a long history of making elegantly designed products. That's why Amazon created the $50 Echo Dot.
Limp said Amazon would be willing to work alongside partners like Apple or Google to ensure their competing virtual assistants would be compatible.
And though they're late to the game, excuse Apple's tardiness as they spent an inordinate amount of time (like they always do) developing a product that brought together the world of hi-res audio and smart speakers under the umbrella of one device-the HomePod.
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Yesterday, at Apple's developer conference, WWDC, the tech giant announced a set of improvements to Siri in iOS 11. Not only did Apple explicitly release a software toolkit to help its developers add AI features like image recognition to apps, but Apple itself added even more AI-like features to its own apps.
If there's one thing most would agree on it's that HomePod packs a lot of power under its hood.
The sound technology on the HomePod supports echo cancellation to detect when users speak, room-sensing awareness to optimize audio output, and automatic detection of other speakers to balance sound and deliver the best experience possible.
Of course, this is nothing unusual for Apple to charge a premium for its technology products.
Philip Schiller, Apple's senior vice president of Worldwide Marketing said, "Apple reinvented portable music with iPod and now HomePod will reinvent how we enjoy music wirelessly throughout our homes". "For us, it's not about being first", Cook said. Google Home, powered by Google Assistant, retails for $129.
Apple has suggested that it could potentially use speed detection to know if a user is in a auto when it's moving. It will be out available in the market by the end of this year.
"When people are starting to spend ... hundreds of dollar per speaker, I think generally they're going to want choice", Limp says.
Apple Inc. shares were trading at $154.99 per share on Wednesday afternoon, up $0.54 (+0.35%).
Apple is introducing an iPad Pro in a new size in an attempt to revive interest in its once hot-selling line of tablets.
HomePod has a higher price tag that could only be justified if it is a smarter speaker with a superior sound output than its rivals.
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